Branding Becoming More Important For Purchasing Jewelry
In contrast to watch industry, which has several brands, the jewelry industry has only few highly popular brands. Hearts On Fire, David Yurman, Roberto Coin, Tiffany and few of them have a moderate level of brand recognition with consumers. But, generally, the industry is still ruled by unbranded goods, or, in few cases, private, label or created brands which seems like national brands. Survey in the industry indicate that less than 20 percent of total …
Branding Becoming More Important For Purchasing Jewelry Read More