Ford Sues Ferrari for Trademark Infringement

Ford Motors is suing for the violation of the trade mark law by the Ferrari, the suit was filed in the federal court in Detroit. The reason for this suit is, one of the logo of Ford was used by the Ferrari. F-150 is the logo used by Ford since 1975 model year for its full-size pickup trucks. Ferrari named their 2011 Formula One racing car the F150. According to Ferrari’s website, Ferrari chose this …

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Major Up Coming Cars in India

There are major cars which are going to rule the Indian market in near future. The upcoming cars in India are: Maruti Suzuki SX4 Diesel: It has 1.3l engine powering with 90 bhp. The SX4 design comes with ground clearance and 15-16 inch tyres to suit Indian roads. It is priced around Rs.9 lakhs. Audi A8: The A8 will initially be launched with the 3.0-litre V6 diesel engine which produces 250bhp and will have an …

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Car Sales Reports in India for 2010

The year 2010 has been profitable for the all car makers and with this profits they are looking to launch a large variety of the cars in 2011 in to the Indian market. Here are the sales reports of the car makers for the year 2010 in the Indian automobile market. Maruti: Maruti which has set a record-breaking sales of more than 1 lakh units in May, has surpassed that and now crossed 1.04 lakh …

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Benefits of SMS Marketing for FMCG Industry

The most widely used tool by Retail and FMCG in mobile marketing is text messaging or SMS. One of the strategies used by the FMCG companies to sustain in this competitive market is to make use of SMS marketing. Sending messages to people via SMS is a great strategy because the message is delivered to the customer directly. The SMS service is generally used for different purposes such as recruiting, marketing, customer care services etc. …

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Asset Management Made Easy with Barcode Technology

Asset management systems are used to track individual physical items. Barcode technology used for asset management is very helpful for various organizations. Barcode readers are integrated with handheld computers and are used for performing audits or tracking the movement of items. Barcode asset management systems can track a wide range of items which are physical and having value, operational importance, and security implications. Critical equipment in manufacturing industries, secure documents, safety equipment like fire extinguishers, …

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IFC Report on Guidelines for Profitable SME Banking in Developing Countries

SME Banking Knowledge Guide by IFC provided certain guidelines for helping banking industry in developing countries. It helps in designing successful strategies and products for small and medium enterprises. There had been many transitions in SME banking. There are more emerging market banks which helped in developing and creating SME units. There was a rise of 271 percent of IFC’s committed portfolio of investments in SME financial institutions over the last five years which was …

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Job Losses in Small Businesses in USA Due to Recession

Recovery of small businesses in the U. S. from the recession was very slow. Most of the job losses during the end of 2009 were seen in small businesses. According to the statistics of labor department, 61.8% of job losses were seen in the fourth quarter of 2009 in the private sector. About 54.1% of new jobs were created. About 29% of all workers were employed by small businesses. However, in 2008, there was a …

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Know About Small Business in India

According to the Indian Franchise Association, about 95% of the industrial units in India are Micro, Small and Medium Enterprises (MSME). A growth of 4.1 per cent was observed annually producing thousands of products. It was found that in 2006-07, there were about 128.44 units of MSMEs. The contribution of the MSME sector to the GDP of the country was found to be 8 percent. According to estimations of UNIDO, about 90 percent of all …

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