News Developments

Technical Features and Advantages of a ‘V’ Engine

The V-type of engine has two rows of cylinders at an angle usually of 90 degrees. The working of a V engine is similar to that of a flat engine except the angle. Different angles of a v-type engine gives rise to different levels of smoothness. Some steep angles of the engine combines the advantages of V and flat engines and also the disadvantages.

Its advantages are its short length, the great rigidity of the block, its heavy crankshaft, and attractive low profile (for a car with a low hood).

Since it is short, it is compact and can be mounted easily. It is desirable in a vehicle with a small hood since the engine can be fit without negotiating passenger space. This engine lends itself to very high compression ratios without block distortion under load, resistance to torsional vibration. In-line engines have cylinders arranged, one after the other, in a straight line. Overall, V type engines are better and more powerful.

Usage
V engines are both used in cars and motorcycles. It is a highly preferred one in motorcycles due to its compactness.

Types

V2 (V-twin): Has two cylinders mounted in a ‘V’ shape. Most of The V-twin connecting rods share the same crank-pin. The cylinders can either be off-set in two different planes or can be set in the same plane using the ‘fork and knife’ connecting rods.

V4: V4 has been used in vehicles very less compared to the other V engines. The only advantage it has is that it is small in size and still can produce 140 horse power.

V6: The V6 has 6 cylinders, three of them joining the other three at a right angle or an acute angle. Like all V engines, all the pistons rotate the same crankshaft. It is a commonly used basic configuration of engines in modern cars after straight-4.

V8: A V8 can be defined as two sets of straight-4 cylinders acting on the same crankshaft. They produce more power compared to a V6, but has the disadvantages of being costly and consumptive on fuel.

V10: A V10 is two straight-five engines coupled together. V12 is slightly more complicated and runs more smoothly, while a V8 is less complex and more economical. V10 is not found much in common purpose in cars, but highly used in F1 racing.

The other V engines are V10, V12, V14, V16, V18, V20 and V24 as of today, where the number after ‘V’ indicates the number of cylinders.
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Filed under Society

Leading Brands in 2014 as per Car Brand Perception Survey

Consumer reports released the results of annual car brand perception survey. It shows some interesting results. Chevrolet, Honda, Ford and Toyota are still at the top. In overall scores, these brands have significant advantages. Even though several other brands including Tesla are improved their rankings. In the survey there are seven categories of consumer perception considered. Those are innovation or technology, style or design, fuel economy, value, performance, safety and quality. The total brand perception score is came out by combining those factors.

Best and worst:
With a 145 point score, Toyota is at the top of overall brand perception. The next top brands up to ten ranks are Ford (120), Honda (109), Chevrolet (105), Tesla Motors (88), Subaru (87), Mercedes Benz (82), Volvo (80), Cadillac (78) and BMW (73). From the worst perception by the consumer Land Rover is at top with four points. Maserati and jaguar scored 8 and 9 points respectively. Above ten points in the worst brand are Rolls Royce (11), Scion and Ram with 17, Mini and Mitsubishi with 21, Infiniti 22 and Jeep is 23.

Important factors to buy:
Quality is the most important factor while buying a new car and opted by the 90 percent of consumers, safety 88 percent, fuel economy 81 percent and performance is 83 percent. These preferences are constant as previous year. Value factor is decreased from 83 percent of 2013 to 82 percent in 2014. Design or style and technology or innovation have 65 percent in previous year and now increased to 70 percent for design/style and 68 percent for technology/innovation. Now let us see these factors in brand wise.

  • Quality: Toyota, Mercedes Benz, Ford, Chevrolet, and Honda (respectively as per the rankings) are the top five best brands considered by the car owners in 2014. Same brands are in the top five positions in previous year also. But there are some changes in their positions. In 2013 Honda is in first place, Toyota, Mercedes Benz, Ford and Chevrolet are in the order of top five.
  • Safety: For safety, Volvo continues in the top position with sixty percent score. Next to it four in top five are Subaru, Toyota, Ford and Honda. Mercedes Benz has lost its position from top five and Subaru occupied the second position.
  • Performance: The top five brands in the performance are Chevrolet, BMW, Ford, Audi, and Lamborghini. In the previous year, top five are Ferrari, BMW, Chevrolet, Ford, and Honda.
  • Value: Toyota, Honda, Ford and Chevrolet are continued its first, second, third and fifth positions. Car owners prefer Kia and it has come to fourth place in which Hyundai in the previous year.

The scores do not reflect any brand’s vehicle actual qualities, they reflect a brand’s image. Here the word ‘perception’ is influenced by hands on experience, marketing, and word of mouth. The perception is also an indicator that reflecting years of bad or good performance.
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Filed under Business, Top News

2013 Best Selling Models of Kia

The South Korea’s automobile manufacturer Kia has taken two places in the top 25 list given by the good car bad car website. The list was prepared based on the sales statistics for the year ended 2013. The statistics are taken from the reports by the automakers and Automotive News Data Center. In this article we will see the Kia’s best selling models for the past year. The models are Kia Optima and Kia Soul.

  • Kia Optima: With strong engine choices, evocative styling and long list of features it is easy to see. For the mid size sedan, 2013 Kia Optima is one of the top pick. Kia Optima is in the fifteenth rank in best the selling models of America for the year 2013. In the year its sales are 155,893, it is 2.3 percent growth than the previous years sales of 152,399 units.
  • Mileage: The gas mileage for Kia Optima is 22 to 24 miles per gallon (mpg) in city traffic and on highway traffic it is 34 to 35 mpg.
  • Pros and Cons: Lengthy warranty, impressive value by the gasoline models, top crash scores, ample features content, handsome cabin and solid acceleration are the pros. Cons for the Kia Optima are odd brake response in hybrid model, real world mileage historically falls short of EPA estimates, and tight on rear seat headroom.
  • Safety: The standard safety features in Kia Optima include side and side curtain airbags, hill start assist, stability and traction control and four wheel anti-lock disc brakes.
  • Kia Soul: The 2013 Kia Soul is fun to drive nature to practical hatchback realm and it brings hipster styling. Kia Soul is in the nineteenth rank for the year 2013 with 118,079 units of sale in 2013 which is 115,778 in 2012 with an increase of two percent in sales.
  • Mileage: Kia Soul’s city gas mileage is 23 to 25 mpg and in highway traffic it is 28 to 30 mpg.
  • Pros and Cons: Pros of the Kia Soul includes long warranty, low price, funky style, ample passenger space, user friendly controls, and loads of available features. Stiff ride with eighteen inch wheels and few competitors versus limited cargo are the cons.
  • Safety: The standard safety features in the Kis Soul includes hill start assist, front head restraints, side curtain and front seat side airbags, traction control, stability control, and anti-lock disc brakes for four wheel.

For the year ended 203, Kia Optima (155,893) has given a good competition to Chevrolet Impala (156,797) with nearly nine hundred numbers difference. As well Kia Soul with 118,079 faced a fierce competition from Subaru Outback with 118,049, it is just thirty units difference.
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Filed under Business, Top News

Best Selling Models of Nissan in 2013

Nissan got a good market share with its new models in 2013. The top models are Nissan Altima, Nissan Versa and Nissan Sentra. These are considered from the Forbes twenty best selling cars of 2013 and the sales statistics of these models. In this article, we will discuss about the specifications of these top models from Nissan.

  • Nissan Altima: The Nissan’s Altima is always near top of the heap. Its November 2013 sales in United States are 24,604, and year to date sales up to November 2013 – 295,907.
  • Interior: Leather or cloth upholstery, Bluetooth and cellphone connectivity for streaming audio, 60/40 split folding backseat along with armrest, Pandora and iPod connectivity with Nissan Connect, driver seat is power adjustable, navigation system, automatic climatic control, Bose premium stereo and heated steering wheel and front seats are available.
  • Exterior: 16-inch steel wheels, 16, 17 or 18-inch aluminum wheels, automatic headlights, fog lights, LED taillights, remote start, moon roof, are available.
  • Safety: The safety features are electronic stability system, Antilock disc brakes, side curtain and side impact for front seat airbags, blind spot warning system, lane departure warning and when reverse moving object detection system.
  • Pros and Cons: Pros are top crash test scores, solid interior quality, user-friendly electronics, comfortable front seats, refined ride, engaging handling, fuel economy and satisfying acceleration. Cons are four-cylinder engine giving excess noise, during moderate acceleration CVT can be overeager, and as like some other top sedans, it has no much rear headroom.
  • Nissan Versa: There are 8,327 units sold in November 2013 in United States. The year to date sales in United States is 108,488.
  • Interior highlights: The interior highlights in the Nissan Versa are navigation system, backseat is 60/40 split folding, cruise control, power mirrors and windows, CD stereo, air conditioning, and can comfortably seat five passengers.
  • Exterior: The exterior in the Versa 2014 is rear spoiler, fog lights, simple and aerodynamic design. 15 and 16 inch steel wheels.
  • Safety: The safety features are backup camera, electronic stability system, side curtain and side impact (front seats) airbags and anti-lock brakes.
  • Pros and cons: High fuel economy with CVT, large trunk, more convenience features, comfortable ride, low base price and roomy interior are the pros. Cons are low quality interior materials, no telescoping steering wheel, noisy engine, driving dynamics and bland performance.
  • Nissan Sentra: The sales of Nissan Sentra in 2013 November are 11,664. Year to date up to November 2013 are 118,344.
  • Safety: The available safety features are security system, electronic stability system with traction control and brake assist, antilock brakes and six airbags.
  • Interior and exterior: Interior and exterior features are mostly similar to Nissan Versa.
  • Pros and Cons: The advantages with Nissan Sentra are useful infotainment features, generous trunk space, high fuel economy, priced lower than many rivals and spacious and upscale interior. Disadvantages are steering lacks feel and underwhelming acceleration.

Only Nissan Altima is in the twenty best selling cars of 2013 list released by the Forbes. Nissan Sentra and the Nissan Versa are the bestselling models for Nissan in 2013 as per the data available up to November.
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Filed under Business, Top News

2013 Honda’s Best Selling Models

The Honda is in a top position with its models Honda Accord, Honda Civic and Honda CR-V. These three models are occupied the twenty best selling cars of 2013 list released by the Forbes. In this article, we will see its specifications that attract the customers.

  • Honda Civic: As of October 2013 the Honda Civic 27,328 with 32.1% change than 2012 (20,687) and has a year to date increase of 10.3%. It is occupied the second place after Toyota Camry. In the new model, there are some small changes than the 2013 model along with enhanced design and more functions.
  • Interior: In Honda Civic, the rear seats can folding back, rear ventilation ducts, and height adjustable driver seat and bucket front seats available. The power features are power mirrors, remote power door locks, and one-touch power windows.
  • Exterior: Rear defogger, intermittent wipers, steel wheels & spare and all-season tires.
  • Safety: There is a big list of safety features available in the Honda Civic. Four wheel ABS, dual front side mounted, and front & rear head airbags, remote anti-theft alarm system, and stability and traction control.
  • Pros and Cons: Available coupe body style, spacious interior, good fuel economy, composed and comfortable ride and wide variety of power trains are the pros. The cons are mediocre brakes, and natural gas and hybrid models have small trunks.
  • Honda Accord: With the last years redesign, Honda Accord’s sales are up 11%. It is next to the Honda Civic and occupied the third place as per October 2013 sales.
  • Interior: The interior features are like similar to Civic model like bucket front seats, height adjustable driver seat, folding rear seat back etc.
  • Exterior: The exterior features are 16-inch alloy wheels, steel spare wheel, temporary spare tires, and Variable intermittent wipers.
  • Safety: The safety features are similar with the Honda Civic.
  • Pros and Cons: Pros of 2014 Honda Accord are available coupe body style, responsive handling, quick acceleration, efficient and refined powertrains, high quality and roomy interior. Cons are split feature doesn’t have for rear folding seat, firm ride quality and the characteristics of CVT’s won’t suitable everybody.
  • Honda CR-V: For the compact crossover utilities, Honda CR-V is the hot market leader. With the redesigned Ford Escape and other strong contenders, Honda CR-V is fighting off. By 2013 October statistics its sales number is 22,554. The interior, exterior and safety features are mostly similar to the Honda Civic.
  • Pros and Cons: The advantages of Honda CR-V are strong crash test scores, ample standard tech features, user-friendly controls, good fuel economy, abundant cargo and passenger room. Cons are no manual transmission, some cheap cabin materials, and engine upgrade is not available.

The Honda Accord and Honda Civic are in the fourth and sixth places of the twenty best selling cars of 2013 list of Forbes. Even in the October 2013 sales, it is below twentieth rank, and there is great competition, Honda CR-V is in the top list at ninth place.
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Filed under Business, Top News

Google Authorship for Auto Dealerships to Get Higher Click Throughs

Google Authorship has began with the Google’s implementation of massive social network Google + (Google Plus). Google plus is an attempt by Google to directly compete with Facebook.

  • Google authorship: Through Google Authorship, Google allows the author to associate the content to publish with the Google plus profile. It pulls profile photos or images and other information into search engine results pages of the content author. The process for applying Google authorship is relatively simple. There seems to be no exact reason to whose authorship requests will Google chooses to approve. So the application process is easy enough that it is worth applying.
  • Why Google authorship? Google has its own social media platform. It pushes benefits to tying this platform into the websites. Google has also integrated voting buttons that allow users to “+1″ (as Facebook “Likes”) content and also to share content on their Google plus time line. The other useful feature is ability to claim for the content on a website or web page by simply linking it to your personal Google plus profile. The benefits of this are:
  • More exposure for your Google plus page.
  • Ability to get analytic data about social engagement.
  • From organic search results you can get higher click through ratios.
  • Increased credibility prior to the visitors clicking through to your website.
  • Satisfaction of knowing as you are more advanced than competitors.
  • How to apply: It just takes a few minutes to apply for the Google authorship. Just follow the steps below:
  • Check that your Google plus profile page has a recognizable head shot profile photo.
  • Make sure taht you have an email address (for example, content@dealership.com) on the same domain as your content (dealership.com). If you do not have an email address on the same domain of your content has, Google has an alternative method to link your content to the Google plus profile with a simple verification.
  • In the About section of Google plus profile page, add that email address. So it is easy for Google to associate your Google plus account with your dealership domain.
  • Make sure for each article you publish on that domain has a byline clear identification as you are the author (for example, “Author: John Doe” or “By John Doe”).
  • Furthermore, check if byline name matches the name on your Google plus profile.

You can create dealership’s business or personal Google plus pages on which you can connect with your friends. Google plus has been continuously raising with users, and with many features they have implemented since they launched. It is quickly becoming one of the widely used social media platforms.
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Filed under Business

Great Choices of Small Cars 2013

There is no secret that increasing consumer demand for economical cars or vehicles has sparked a small car renaissance among United States automakers. Nearly five years ago, it was tough to find five entry-level small cars to recommend. If you are in market for the new economical car that does not feel small in value, the following cars should be on your preference list.

  • 2013 BMW 1-Series: With moderately priced compact cars, Audi and BMW have expanded their lineups and with the CLA Mercedes Benz will soon do the same. The Mercedes yet to come and the Audi A3 due for a redesign, so our favorite of the group is the BMW 1-Series. It’s enough with the base engine in 128i, but 300 horsepower turbocharged inline six cylinder in 135i makes it as a rocket. The 1-Series is offering most of the vaunted 3-Series handling prowess, but with a slightly lower price and a bit less refinement.
  • 2013 Buick Verano: Sometimes the brand image can hurt when small luxury cars built on an economy car platform. But with General Motor’s Buick Verano it is different. It is based on Chevrolet Cruze, which also made this list, but Verano offers quieter interior and even more refinement than Cruze. Available 250 horsepower turbocharged four cylinder engine adds muscle to natural athleticism of compact’s.
  • 2013 Chevrolet Cruze: The Cruze is the best small car from Chevrolet. It offers levels of refinement and quietness those are not just impressive for General Motors, but for the automotive market (in general). Base engine is fuel efficient, but the better choice is 1.4 liter turbocharged four cylinder. It provides better fuel economy (in the Eco trim up to 42 mpg highway) offers more torque, and quieter. Inexpensive and roomy, to the typical small midsize sedan, Cruze is an economical alternative.
  • 2013 Chevrolet Sonic: If Cruze is not the best small car then the Chevrolet has another ever built, Sonic. It is having the same engine choices as Cruze but in smaller package. Its lighter weight makes it more agile and quicker than its bigger sibling. The Sonic hatchback with the 1.4 liter engine and six speed manual transmission is sporty.
  • 2013 Dodge Dart: The Dodge Dart offers technology and refinement which we do not expect in the small car class. As a typical midsize car, it has much rear seat space. We like 1.4 liter turbocharged engine with manual transmission. But CEO of Chrysler feels that the dual clutch automated manual transmission is not right for the American audience. That will be correct with the release of forthcoming nine speed automatic transmission, which make Dart as good as any car in the class.

The other small cars that you consider of 2013 models are Ford Focus, Honda Civic, Honda Fit, Hyundai Elantra, Mazada Mazda3, Mazda MX-5 Miata, MINI Cooper, Volkswagen Jetta, Volkswagen Golf and GTI.
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Importance of Internet Marketing

Internet marketing involves using the Internet to advertise a product or service. A consumer purchasing decision-making process is aligns with the internet marketing, so this is very important. Studies such as Gartner, Google etc. are showing that consumer’s mobile internet usage is growing for product research and social media. Before making final decision, they consumers are researching trough their mobiles.

  • Cost effective: Internet marketing is cheaper than traditional physical retail outlet marketing or other forms like advertising in top magazines, billboards, and TV commercials. There is no need to display the physical goods when you are using internet advertising or marketing. It will reduce the inventory maintenance costs.
  • Personalize: Personalization of offers based on the customer’s preferences and purchasing history is possible. You can make customers’ interests reflecting targeted offers by tracking product information that prospects visit and web pages. This tracking data also helps to plan the cross selling.
  • Social media networking: Internet marketing enables you to take the benefit of social media. There is an article on an executive education website of the Harvard Business School highlighted that the link between online revenue and the social networking. This article says that there is an increased sale of five percent with the social media influence. If you are using internet marketing, you can take this influential advantage by incorporating social media tools in your campaign.
  • Quality content establish credibility: Quality content is an important one for internet marketing. In the traditional marketing direct interaction is needed to tell about you products or services clearly to the customer. However, with the internet, customer can access at any time. Producing quality content in the form of video or podcast or blog on your website will be credible for your business.
  • Internet marketing helps to direct the traffic to your business website.
  • Customer can access your content from anywhere by just having an internet accessible device.
  • With the internet, marketing you can offer the service round the clock. Customer can use at his or her convenient time and can order the product or service online directly through your website.
  • Users can access the website across the globe. Therefore, you can easily expand your business through internet marketing around the world or to your desired area. There is a less need to open marketing outlets physically across the area that you want to expand.
  • You can combine different Internet marketing mix and use more effectively and personally reach the customers.

In the internet marketing everything is tracked. You can easily find what is giving good yield and what not. Based on this you can change or improve your strategies. If you want more control on your marketing, you can use customized ad servers also.
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Filed under Business

Top Eight Fuel Efficient Cars of 2013

With the price of fuel getting higher, people are looking for purchasing cars that use less fuel for a given mileage. Today, fuel efficiency is the major selling factor for vehicles. The more fuel-efficient the car is, the higher it sells. Keeping these things in mind, auto traders in US listed some of the fuel efficient car brands in 2013. This article mentions fuel-efficient cars of the year 2013.

Fuel efficient cars of 2013

1) Honda CR-Z
Honda CR-Z offers four cylinder engine and has a sporty look. It features a design cabin built with high quality and soft touch materials. It has comfortable seats with good legroom area. Moreover, it has more cargo space than others. It consumes less fuel and is listed as one of the fuel efficient brands in 2013. The mileage of Honda CR-Z is 37 miles per gallon.

2) Chevrolet Spark
Chevrolet Spark has four cylinder engine, and is one of the most fuel efficient cars in 2013 and gives a mileage of 34 miles per gallon. Chevrolet spark also offers spacious cabin area and great outside visibility.

3) Toyota Prius
Toyota Prius comes with high tech features with practical functions and bring to users, and is top rated for fuel economy. It gives a mileage of 50 miles per gallon. Not only it has superior fuel economy, but has features such as high tech and a comfortable ride.

4) Toyota Prius C
Toyota Prius C beats other cars in terms of fuel economy. It gives an mileage estimation of 50 miles per gallon. It has a roomy interior and offers favorable pricing.

5) Toyota Prius V
Toyota Prius V has a station wagon body that makes a family car. It is rated as one of the fuel efficient cars in the United States. It gives a mileage of 42 miles per gallon.

6) Ford C-Max
It has been rated top fuel efficient car recently. The car gives a mileage of 43 miles per gallon. It carries more passengers with comfort and serves best alternative for those who consider minivan.

7) Volkswagen Jetta Sportswagen TDI
A car with a superior fuel economy, Volkswagen Jetta TDI offers comfort with nice interior, huge cargo area and smooth, refined ride. It gives a mileage of 34 miles per gallon.

8) Scion iQ
Scion iQ, a highly fuel efficient car that gives a mileage of 37 miles per gallon which makes it an ideal car in the city. It offers surprising comfort and standard features that are easy to use. Though it is one of the smallest cars, it offers spacious legroom area.

With the improvement in technology, many highly fuel efficient cars have come up. These cars are not only economical in terms of fuel consumption, but also fulfill everyday driving needs. Read the rest of this post

Impact Of Air Conditioners On Health

Today air conditioners are widely used in houses, offices, restaurants, hospitals, etc. The use of air conditioners is becoming very common. It makes the environment comfortable. But, it has to be taken proper care, otherwise it can be harmful to you and your family’s health. Let’s take a look at the positive and negative impact of air conditioners on your health.

Positive Impact
There are many benefits of air conditioners. A pleasant atmosphere is created inside the house regardless how uncomfortable is the temperature outside. Some of the positive impacts are:

  • It comforts us during work and leisure time.
  • There is an increase in physical activities.
  • Insects and parasites present in air are reduced with low temperature.
  • As the air conditioner filters air, it improves the quality of indoor air.
  • If the temperature is low, there is no sweating, thus there is less chances of getting dehydrated.
  • It is helpful for people who have dust allergy.
  • Installing best kind of air conditioners will enable the employees to give out best performance.
  • Excess heat from outside can cause health problems and effect physical activities.

Negative Impact
As there are many befits from ACs, they can also be problematic. Some of the negative impacts are:

  • Indoor air humidity is removed by AC. It normally pulls away humidity from indoor and blows cool air which is actually gas. Constant use of AC can make your skin dry and chapped.
  • After sitting in air conditioned room for hours, when people move out in hot sun it can be harmful for health. Skin and body is greatly stressed and effected because of this sudden change of climate.
  • It can be problematic for people who suffer from sinus as it makes their heads feel heavy.
  • There is an increased risk of respiratory disease. AC should be set at high temperature to avoid this problem.
  • People often complain about running nose, sore throat, fever, etc. This is mainly because of regular use of AC.
  • If filters of AC are not cleaned regularly or any negligence makes poor functioning of AC, it can circulate germs present in the air which can cause asthma and some infections in respiratory tract.
  • As the temperature is lower, there is no chance of sweat. Even if hard work is done, calories are not burnt. People who spend long hours or whole day in air conditioners are more prone to weight gain.
  • If the air conditioner in car has filters that are of cheap quality it may cause breathing problems.

Having known the pros and cons of air conditioners, ultimately the decision is yours regarding how and when to use the air conditioner. Read the rest of this post

Filed under Home-and-living

Interview: Skills Required to Get Successful

Whatsoever type of job you are searching for, you need to go through interview process which is an important part of recruitment process. There are some basic skills required for attending interview by which you can able to get the job successfully.

Skills Required to Attend Interview
Following are some skills that are required to attend an interview:

  • First Impressions: As you get only one chance of making first impression, make sure that you do your best make it count. Arriving on time and greeting in a good manner should be considered for making your first impression the best one. Dressing is one of the essential parts to make a good impression. So dress neatly and professionally.
  • Confidence: When attending an interview, you should be confident in whatever you say. Confidence comes from understanding the company thoroughly and about the job for that you are called for. Prepare yourself to answer every question of the interviewer. This can include questions relating to your work experience, educational qualifications, success and failure in the job etc. Preparing beforehand will be a good practice to attend interview.
  • Good communication / appropriate language: This involves both verbal and non verbal communication. Listen to the interviewer properly and actively and respond in an appropriate manner. Using slang words should be avoided and speak clearly. Good posture should be maintained. Your expressions and eye contact also plays an important role in interview.
  • Answering to the point: Remember not to talk too much, as telling more than what is required could be irritating to the interviewer. Answers should be specific and to the point.
  • Asking questions: When the candidate is asked that whether they have any questions, most of them will reply as ‘no’. This is not correct. Asking questions to the interviewer shows your interest in the job. This also helps in giving you the opportunity to find out whether this is a right place for you or not.
  • Don’t become too familiar: It is a good practice to ask some questions to the interviewer but you should not overstep your position as a candidate. It is better not to get familiar with the interviewer.
  • Don’t be desperate: You should be confidence enough during the interview and should not be concerned regarding hiring, because this shows how desperate and less confidence you are.

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Filed under Business

Evolution of Automobile Engines

The engine is the crucial part for an automobile. The modern engine as you see today evolved over a long period. It passed through different stages.

The first automobile Motorwagen from Benz got patented in 1885. This had a single piston engine and could generate two third of a single horsepower. The first affordable automobile was made by Ford. The Ford model T was released in 1908. It had a capacity of twenty two horsepower, 2.9 liter and with four-cylinder engine.

Automobile engines are constantly evolving. Today, much more powerful engine are available. These engines cauuse less environmental pollution, more durable, quieter and more fuel efficient. In this article we will discuss the evolution (important stages) of the automobile engine.

  • Four stroke engine: In the late eighteen hundreds the internal combustion engine improved. When the piston in the internal combustion engine moves up and down twice, the four stroke engine will take the burn gasoline in four stages. Those four stages are intake, compression, power and exhaust. Four stroke engines are advantageous when compared with previous two stroke engines. These cause cleaner emissions, high torque, more power and durability, and improved fuel economy. Four stroke engines are more complex and it is expensive to manufacture.
  • Forced induction: Forced induction engines were used for aircraft engines. From 1960s onwards they were sued for car engines. Forced induction is beneficial to small engines. The small engines with forced induction will generate extra power without increasing engine size and high fuel usage. The forced induction engines can get more power from each stroke because of air is forced into combustion chamber at a higher pressure. With the help of fuel, air and ignition, the engine can cause motion in the vehicle. The power generated by the engine’s pistons increases by cramming more air into the engine.
  • Fuel injection: Before fuel injection the carburetor was used to mix fuel, air and sends it to the combustion chamber. The carburetor will allow air and fuel into the engine while pressing the accelerator pedal. The fuel injection replaced the carburetor since late 1980s because of effective system of mixing air and fuel. The fuel injection process controls by the engine’s on board computer. The fuel injected engines with computer controlled can even start effectively on cold days. These are more expensive to repair than the carburetors. These became industry standards for fuel delivery.
  • Direct injection: The fuel in the direct injection will directly spray into the combustion chamber of the engine. The computer controlled system will take care of the fuel burning as per the requirement to the engine. In fuel injection, the air and fuel will mix and then it will go to the engine. But here this step is removed and because of computer controlled fuel burn leads to the better fuel economy and more power than the fuel injection.
  • Aluminum engine blocks: For better performance, the engine started made from aluminum instead of iron was used in engines. Today, iron is used for large engines and for small engines aluminum is using. As aluminum is light, it reduced the engine weight by half. Thus, it improved it increases the fuel economy. Also, the aluminum does not have the capability to bear heat and not stronger than the iron. The problems faced in the beginning with the aluminum are tremendously reduced.
  • Overhead camshafts: The valvetrain controls the flow of fuel and air into the cylinders. The camshafts are a part of valvetrain. These drives the valves in a more direct manner compared to overhead valves and pushrods. The overhead camshafts will provide better performance. These are made increased completely and more cost.
  • Variable valve timing: The traditional engine does not allow when more air required in cases like hard acceleration. It impacts performance. The variable valve timing will allow much air or reduce the air flow as per the requirement of the engine. It will provide more flexible power delivery and fuel economy. But it costs greater to produce.
  • Engine control unit: The engine control unit control and manage the processes like idle speed, fuel injection, air and fuel mixture, ignition time and others. It provides the better diagnosis of the problems and fuel economy. The technology makes more completely and cost.
  • Diesel and hybrid engines: Diesel engines to start with were noisy, less reliable and smells. But the present diesel engines are competing with the gasoline or petrol engines. The hybrid engines are become more environmental friendly and fuel efficient than the traditional fuel cars.

The auto mobile engines are keep on developing. The problems faced in the early stages of the engine are greatly reduced. New types of metals, techniques and technologies are being used to improve the performance. Read the rest of this post

Filed under Business, Top News

The Blind Spot Detection and Warning technology

This system consists of two radar units and it is similar to lane change assistance system. This technology devices are mounted invisibly to the corners of the rear bumper. From those two radar units one will operate as a system master and the other is configured as a slave. With the help of private data link, the data of both the radar units will combine with the sensor data fusion tracking algorithm.

On the sides of the car, the two radars are pointed well and this will detect the moving vehicle beside the car fitted radar. The area that contains five lanes is scanned. Compared to the lane change assistance systems, the range of the rear is shorter, but this BSP is very easy to install and lower in cost. So, this will optimize for the freeways and slow speed urban driving. This system gives very low false alarm rate and performs excellently.

This system performs, objective to lane mapping, tracking, the warning algorithms and detection algorithms and the extra customer code can also be integrated. This system requires no extra control units. This cost efficient master slave and innovative system design interfaces all controls and indicators and performs all the functions and also communicates with the vehicle data bus.

This radar sensors monitor the space behind the road and alongside the car, also display the visual signal which is near the outside mirror. This is to indicate is their any moving vehicle in the blind spot.

This system can withstand strain and monitors the areas that are difficult to see to avoid the hazardous situations to the driver. Read the rest of this post

What are the Dangers of Drunk Driving?

Drunk driving is very dangerous to anyone who drives after drinking alcohol. At anytime, they may get arrested as they tend to take more risks. This mostly happens with youngsters, who mostly drunk and drive and are responsible for many fatal accidents. Even though the penalties vary from state to state, for minors if the BAC is over 0.01, it results in DUI and the legal limit of alcohol for adults, which is over 0.08. Most drivers get arrested under DUI for an average of 0.16 BAC.

Drinking alcohol below legal age is illegal, most minors and teenagers are drinking alcohol, these days. Alcohol drinking and driving associated may lead to car crashes and kills a number of teenagers. This will also kill many innocent people. Drunk driving is thus dangerous.

For drunk-driving, even the first-time offenders also receive the fines and even we see many of them in jail and now the judges are mandated by state laws, by which they are to impose higher penalties for the repeated offenders. It is a continuous problem and is forcing the police to impose more restrictions and increase the penalties for the drivers who are drinking or have BAC 0.08 or more. This is not only fining the penalties but also sometimes the license will be suspended for 6 months and if the case is serious and repeated then it may for even 2 to 3 years. This will also leads to higher car insurance premiums and probation for 3 to 5 years etc. depends upon the case.

Affect of alcohol on you:

  • You loose the sense of distance and see double, your speech will slur.
  • From poisoning of alcohol you will get sick and sometimes even die.
  • Your inhibitions will be loosen that leads to make bad judgments, which results in car accidents, violence etc.
  • This will also cost you your freedom, you can lose your driving license, grounded by parents and even end up in jail.

Drinking alcohol causes dehydration, but most of you think that it will quench your thirst. Read the rest of this post

Filed under Kids-n-Teenz, Society

Interactive Advertising Bureau (IAB) Revenue Report for Pricing Models of Internet Marketing

What is IAB?
Interactive Advertising Bureau (IAB) is an organization established in 1996, headquartered in New York, USA. IAB legally supports Internet advertising companies, conducts research every year and sets up standards for Internet advertising businesses.

Business can afford Internet marketing by adopting payment methods. The most common payment methods are Cost-Per-Mille (CPM), Cost-Per-Action (CPA) or Pay-Per-Performance (PPF) and Cost-Per-Click (CPC). It is the advertiser’s choice to choose one that best suits their specific business.

  • Cost-Per-Mille (CPM): Advertisers need to pay the publishers for every 1000 ad impressions.
  • Cost-Per-Action (CPA) or Pay-Per-Performance (PPF): Advertisers pay the publisher for every visitor that visited the website and performed some action like registering or purchasing on the advertiser’s website.
  • Cost-Per-Click (CPC): Advertisers pay the publisher for every visitor who visited the website through the link posted on the hosting website.

IAB Report on pricing models
According to the IAB survey report, the total revenues of Internet advertising on different pricing models are as follows.

  • 2009: Total revenue collected in 2009 was $22.7 billion of which, CPA contributed a major share of 59%, CPM contributes 37%, and the share of other pricing models was 4%.
  • 2010: Total revenue was $26 billion of which, CPA contributed 62%, CPM’s share was 33% and others’ was 5%.
  • 2011: Total revenue was $31.7 billion of which CPA’s contribution was 64%, CPM’s was 32% and others’ was 4%.
  • 2012 (Jan – June): Total revenue for six months was $17 billion of which, CPA’s share was 67%, CPM’s share was 31% and others’ was 2%.

Analysis

  • From these figures, it is clear that the percentage of advertisers opting for Cost-Per-Action (CPA) pricing model has increased every year. It was 41% in 2004 and has increased to 67% in 2012.
  • The percentage of Cost-Per-Mille (CPM) advertisers is decreased over these years. It was 42% in 2004 and decreased to 31% in 2012.
  • In other pricing models like Cost-Per-Visitor (CPV), Cost-Per-Click (CPC) and fixed payment methods the share was high during the initial stages, but has decreased drastically from 17% in 2004 to 2% in 2012.
  • The above figures indicate that the advertisers are inclined to Cost-Per-Action (CPA) pricing model. This shows advertising via CPA helps companies do business. They are not willing to pay for the advertisements like Cost-Per-Click (CPC), Cost-Per-Mille (CPM) or fixed payment methods, where the advertisement does not bring any leads or sales.

These numbers show that online advertising getting popular rapidly and businesses are willing to pay for Cost-Per-Action (CPA) method, which means, paying only if the promotion has worked well for the business in getting leads or sales. Read the rest of this post

Filed under Business, Top News

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