News Developments

An Archive of News and Developments

Archives for SMB’s

How to Choose a Web hosting Service

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Choosing the best web hosting service and setting up the website can be tough as there are many hosting companies out there each promising 100% website monitoringguaranteed service. Whether it is an individual website or a commercial e-commerce application, hosting company should always support user needs without creating any unnecessary complications to the website’s success. Hence, it is important to consider the following aspects before selecting the right hosting plan:

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Aug 9, 2016

Why Your Small Business Should Choose Online Advertising Today?

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ad serverAccording to the research report by “Ad-ology” about ‘planning of small businesses spending on advertisements in 2013’, which is generated by surveying 1,438 small businesses in USA in January 2013

  • 30.5% of small business spend more than $1000 every year for advertising their company and product in 2012. This includes both traditional and online advertisement. Businesses said that they increase this number in 2013 for spending on social media marketing, mobile marketing and digital marketing.
  • Most small businesses surveyed also say, they are planning to advertise on one-to-one basis. And therefore, they will choose email marketing and implement it by mid of 2013.
  • Some small businesses who newly adopted online advertising say their main preferences is for posting tweets and some social games or contests to gain attention of the users.
  • 20.5% of small businesses are planning to increase their spending on social media network.
  • 25% of small businesses are going to have their business website while 20% of them are optimizing their business website to be at the top of search engine result pages.
  • 30.5% of small businesses spend more money on mobile advertising like applications and texts for their promotion in server

From these points, it is clear that online advertising is growing and small businesses are planning to spend more money and time on online advertisements in future. It is because they are increasingly realizing the benefits of using online advertisements.

As the craze for online advertising is increasing among small businesses, the number of companies offering search engine optimization (SEO) and pay-per-click (PPC) services are increasing.

Businesses should be very careful when decided to have a website and optimize it with the help of a company providing SEO services. Before you approach a company, it is mandatory that you have a clear understanding of your own business. Businesses should know what their company products/services are? To whom they are targeting to? How your business should appear to users on Internet? Who are the competitors? etc.

After a serious research on your business, identify the terms which are strongly related to your business. These terms or words are called “keywords”. This part of the research is very crucial. There is nothing wrong,if more than enough time is taken in identifying your keywords.

Once the business is ready with the answers for above questions, you should choose the best SEO company. Have a detailed discussion on what you Ad server for ad networkswant, get some ideas from them that are useful for you, ask them about the previous assignments/projects they did and how they made that client’s company website stand on top of search engine results page list.

SEO is a time taking process and return on investment (ROI) cannot be expected immediately.

Choosing the good SEO company and knowing your business well will definitely help your business with more number of potential customers through your optimized website.

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Jul 12, 2013

IFC Report on Guidelines for Profitable SME Banking in Developing Countries

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SME Banking Knowledge Guide by IFC provided certain guidelines for helping banking industry in developing countries. It helps in designing successful strategies and products for small and medium enterprises.

There had been many transitions in SME banking. There are more emerging market banks which helped in developing and creating SME units. There was a rise of 271 percent of IFC’s committed portfolio of investments in SME financial institutions over the last five years which was amounted to $6.1 billion as of end of the fiscal year 2009.

Success factors for SME banking operations with profit are given in the publication of IFC. It also provided certain steps to be taken by bankers in the developing world for implementing a robust SME banking strategy. It also gave tips for financial services providers to develop and expand their SME operations. Importance of access to financial services for these economically important small and medium enterprises was also explained.

More than 90 percent of registered companies in the world accounted for small and medium enterprises. These were found to be an economically important sector in almost every country. Economic growth and job creation were the most important characters of SMEs.

It is necessary for SMEs to depend on financial services in order to meet their capital needs. However, it was thought that high credit risk and services costs were presented by SMEs. It was found that SME banking operations could be improved by right focus, specific products and better use of innovative lending technologies.

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Feb 15, 2011

Job Losses in Small Businesses in USA Due to Recession

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Recovery of small businesses in the U. S. from the recession was very slow. Most of the job losses during the end of 2009 were seen in small businesses. According to the statistics of labor department, 61.8% of job losses were seen in the fourth quarter of 2009 in the private sector. About 54.1% of new jobs were created. About 29% of all workers were employed by small businesses.

However, in 2008, there was a rise of job creation and less job losses, which has been reversed in 2009. It was believed that the effect of recession was ended by the fourth quarter of 2009. However, it was still continued in small businesses due to tight credit access. Regardless of the size of the businesses, around 200,000 jobs were lost in the fourth quarter.

About 17.8% of job losses was indicated in the fourth quarter among companies having employees between 50 and 249. 10% of job losses was reported in medium sized companies having employees between 250 and 999. These businesses added around 9.9% of new jobs. Among larger companies having more than 1,000 employees, 18.3% of all job gains and 17.7% of job losses were observed.

Slow liquidation of excess housing, fall of consumer demand, deleveraging by consumers and companies and others are some of the factors for job losses in small businesses during recession.

Recession resulted in decreased employment in almost all industries. Transportation and warehousing industries were the most affected ones with respect to employment. However, there was no effect on service-providing industries, health and education services, and professional and business services.

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Feb 14, 2011

Know About Small Business in India

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According to the Indian Franchise Association, about 95% of the industrial units in India are Micro, Small and Medium Enterprises (MSME). A growth of 4.1 per cent was observed annually producing thousands of products. It was found that in 2006-07, there were about 128.44 units of MSMEs.

The contribution of the MSME sector to the GDP of the country was found to be 8 percent. According to estimations of UNIDO, about 90 percent of all enterprises in the world are SMEs providing 80 to 90% percent of total employment. The number of companies in SME sector were found to be greater than 95% in the entire Asia Pacific, 99% in Japan, 99.7% in Singapore, 96% in Malaysia, and 97% in the U.S.

With the increase in population in India, there is a need in increase of economy by the proliferation of free enterprises and entrepreneurial opportunities. There was a rise in business possibilities and innovation in India which lead to the entry of more enterprising people into the market arena.

It was estimated that with a possible annual per capita income of Rs. 50,000 there would be a real GDP growth of 8-9 per cent by 2012. It was also found that there would be a four-fold growth between 2005-06 and 2013-14 in the number of households with greater than Rs.12 lakh annual income.

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Feb 8, 2011

Indian Small Businesses Boost by eTailing

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The advanced wave of retailing called ‘e-tailing’ was one of the solutions started by retailers. E-tailing is nothing but selling of goods on internet. It can be synonymous with business-to-consumer transaction. E-tailware includes software tools for creating online catalogs and managing the business connected with doing e-tailing.

Many big retailers set up stores across the country as they have enough money. But a small business cannot have many stores. In order to increase the sales of small retailers, e-tailing can be a better solution. However, some small businesses do not have much technology to use e-tailing. But it is advantageous to use e-tailing which helps in expanding the reach of the business across the country.

Many big retailers concern mainly on the brand on the internet. But small businesses try for lead generation and business. It is very beneficial for small businesses to use e-tailing. A variable cost channel is offered by online medium. It may range from Rs. 100 to Rs. 1 lakh based on the capacity to afford. The investment can also be done in step wise phases.

The overall market for e-commerce market including e-ticketing, travel, utility and entertainment, was growing at a rate of 30 percent every year. The market for e-tailing was at Rs. 2,000 crore and had been increasing its growth by 50 percent every year. The adoption of e-tailing in small businesses was also increasing at a faster rate.

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Feb 8, 2011

UK SMEs Confident About Their Own Businesses, But No Hope Regarding General Economy

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According to the data released by Continental Research Business Omnibus, small companies in UK are regaining confidence in their own trading prospects. However, that is not the case with overall economy; the companies still feel that the recession is not yet over.

Net trading prospects remain unchanged gaining just two points between the third and fourth quarters of 2009. In contrast, in the fourth quarter, confidence regarding improvement of general economy began to fall from 34 in September to 21 at the close of the year.

The above results suggest that though the prospects of own businesses are slightly increasing, many of the business owners still believe that the economy is experiencing downturn.

Businesses having turnover of between £250K and £500K were not very optimistic, coming down by some 23 points since the third quarter of 2009. Contrastingly businesses with a turnover of between £50K and £100K dropped only by seven points, signaling regained confidence and those turning over £100K-£250K dipped by 13 points while those at the upper end of the sample slipped down nine points.

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Jan 5, 2011

Financing to Small Businesses in U.S Goes Up: Paynet Inc. Survey

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According to the latest survey reports released by Thomson Reuters/PayNet Small Business Lending Index, there is an increase of 2% in the borrowings by small businesses in U.S, in July.

As per the data released, in August, there is an increase in U.S consumer confidence and hence home prices gained more than expected. The above developments act as a respite for investors, showing the signs of economic recovery from the worst recession in decades.

But, with the government’s report on key monthly jobs, expected to be released soon, shows that in August, the unemployment rate rose to 9.6%, as the economy shed 100,000 jobs. This situation is very alarming and may even boost the current recession. But as per the separate data from PayNet, fewer companies have not yet done certain loan repayments. Due to the above reason, the economy is out of imminent danger of falling back in to recession, according to the analysts of PayNet.

According to PayNet, the accounts showing delinquencies are as follows:

  • Accounts having moderate delinquency (behind by 30 days or more) decreased to 2.98% in July from 3.06% in June.
  • Accounts, having severe delinquency, (90 days or more behind in payment) were down to 0.90% in July from 1.01% in June.
  • Accounts which are unlikely to ever get paid (behind 180 days or more), decreased to 0.85% of total receivables in July, from 0.89% in June.
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Jan 4, 2011