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Recall Could Push Toyota To Tipping Point

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Posted by Majano Luis on March 18, 2010 at 4:34 am

As the year 2009 got depression under way for the auto industry, it seemed like Toyota, the current global sales leader, was in the driver’s seat. But after 12 months, the stumbled Japanese giant is appearing more like a walking impaired person.

The problems which have happened to the Japanese maker, ended 2009 with a maximum recall that was also extended to January, making millions of customers expecting for word on when they can get possibly sticky gas pedals corrected.

As Toyota’s reputation for producing safe, reliable vehicles became questionable, competitors have taken chance of expecting to acquire lost ground. General Motors, Ford and South Korea’s Hyundai are trying totake opportunity in market share.

Toyota reported a 16 percent fall in U.S. sales, reporting it as a worst result in 12 years, after taking the highly abnormal step of blocking sales on eight models with an imperfect part. GM and Ford were among the brands who reported double-digit gains.


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